| 000 | 00491nam a22001817a 4500 | ||
|---|---|---|---|
| 999 |
_c7727 _d7727 |
||
| 003 | OSt | ||
| 005 | 20201211112433.0 | ||
| 008 | 201211b ||||| |||| 00| 0 eng d | ||
| 020 | _a9781138352643 | ||
| 082 |
_a659 _bK159M(7) |
||
| 100 | _aKatz, Helen | ||
| 245 | _aMedia handbook: A complete guide to advertising media selection, planning, research, and buying | ||
| 250 | _a7th ed. | ||
| 260 |
_aNew York: _bRoutledge, _c2019 |
||
| 300 | _axx, 235 p. | ||
| 650 | _aFilm & TV | ||
| 942 | _cBK | ||