000 | 00540nam a22002057a 4500 | ||
---|---|---|---|
999 |
_c13073 _d13073 |
||
003 | OSt | ||
005 | 20220914121726.0 | ||
008 | 220914b ||||| |||| 00| 0 eng d | ||
020 | _a9780765640901 | ||
082 |
_a659.111 _bK287A(4) |
||
100 | _aKelley, Larry D. | ||
245 | _aAdvertising media planning: A brand management approach | ||
250 | _a4th ed. | ||
260 |
_aNew York: _bRoutledge, _c2015 |
||
300 | _avii, 351 p. | ||
650 | _aVisual Arts | ||
700 | _aJugenheimer, Donald W. | ||
700 | _aSheehan, Kim Bartel | ||
942 | _cBK |