Kotler, Philip <br/><br/>
Priciples of Marketing  

 - 17th ed. 
 - Noida:  Pearson India Education Services,  2018 
 - xxii, 699 p. 
<br/><br/><label>ISBN: </label>9789352865611 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Design
<br/><br/><label>Dewey Class. No.: </label>658.8  / K848P(17)